CRM- Processes

The CRM key processes are listed below:

  1. Campaign Management
  2. Lead Management
  3. Student Admission. Key activites that need to be performed in the given sequence are as given below:

Campaign Management

New Campaign Creation variant- Process flow

Various activities executed under this process are given below:

Activity Executed by Navigation Link
Planning the budget for the campaign Senior Marketing Manager/Marketing Executive/Admission Manager Home > CRM > Campaign > Add Campaign [Click here]
Material Request Creation Various Department Home > Select Buying Module > Select Material request Creation [Click Here]
Approval Process As per Approval Matrix Approval Workflow [Click Here]
Material Request Submit As per Approval Matrix Home > Select Buying Module > Select Material request which we got the Approval [Click Here]
Supplier Quotation Creation & Submit(Optional) Various Department "Navigation 1 (to create Independent supplier quotation): Home>Select Buying Module> Select Supplier Quotation Creation Navigation 2 (to create Supplier Quotation with reference to Material Request) or RFQ : Home>Select Buying Module> Select Material request > Select Request for quotation " [Click Here]
Purchase Order Creation Senior Marketing Manager Home > Select Buying Module > Select Material request > Select Create Option > Click on Create Purchase Order [Click Here]
Payment Request Creation Senior Marketing Manager Home > Select Buying Module > Select Purchase Invoice Created>Click on Create Tab> Select Payment Request [Click Here]
Bank Entry Creation Finance Business Partner Home > Accounting > Bank Entry [ClickHere]
Purchase Invoice Creation Senior Marketing Manager Home > Select Buying Module > Select Purchase Invoice Creation [Click Here]
Partial Bank Entry Creation Finance Business Partner Home > Accounting > Bank Entry [ClickHere]
Payment Reconciliation AP Executive / Finance Manager Home > Go to Accounting Module > Select Payables > Go to Payment Reconciliation [Click Here]

Lead Management

Various activities executed under this process are given below:

Activity Executed by Navigation Link
Lead Creation Senior Marketing Manager/Marketing Executive/Admission Manager Lead creation through SIS Website: Home> SIS Website OR Manual Lead Creation: Home > CRM > Lead > Add Lead in ERPNext [Click here]
Lead Follow-Up Updation Senior Marketing Manager/Marketing Executive/Admission Manager Home > CRM >Sales Pipeline > Lead > Follow up tab [Click here]
Lead Status Updation Marketing Executive Home > CRM > Lead > Lead List [Click here]

Student Admission

Activity Executed by Navigation Link
Lead Status Updation Marketing Executive Home > CRM > Lead > Lead List [Click here]
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